DevelopIn the most basic terms, a strategy is nothing more than a definition of what you will sell (whether goods or services), to whom you will sell it, how you will sell it, where you will sell it, and how you will do these things in a different way from your competition.
customer focused and
This is basically your Customer Value Proposition, and as you refine this, the most fundamental question to consider is “why should customers buy from you?”
Different businesses have different customer value propositions centred around price, product/service, or customer specific solutions. In truly high performing organisations, every aspect of the organisation is lined up behind the specific customer value proposition for that business.
We can support you in developing a customer focused strategy for your business. Alternatively, If you are already happy with your strategy, we can assist you in reviewing how well your organisation is lined up behind it, and your options to improve this.